Fifty Shades Author E.L. James Designs Lingerie Inspired By Book


In the oft-repeated words of Anastasia Steele, “Oh my.” Fans of Fifty Shades of Grey will now be able to feel even sexier while reading and re-reading the book as they eagerly await the film release, which isn’t even coming until February 2015.

That sexier feeling will come thanks to Swedish retailer KappAhl who recently released a collection of Fifty Shades of Grey lingerie, designed by none other than Fifty Shades author E.L. James herself.
James said, via statement, “It has been incredibly exciting and interesting to be involved in the process, from the production of the concept through the design to the final collection. I have been deeply involved at all stages, and my thoughts and suggestions are clearly visible in the collection’s garments.”

The collection includes bra and underwear sets in–what else?–grey, black, and red, as well as a few other boudoir-friendly items like a lace corset and two teddies. Prices range from prices from €12.95 ($17.73) to €59.95 ($82.07)m, but here’s the catch: You can only buy these items IN STORE in Sweden. Talk about shop-block.

For all the superfans out there dying to get their hands on some Fifty Shades of Grey lingerie, we’re pretty sure that some of these items are going to end up on Ebay–so don’t cry just yet. It could be a very merry Christmas after all!