Between partnerships with the late Amy Winehouse, Brit designer Richard Nicoll, and Olympian Bradley Wiggins, Fred Perry has already seen its fair share of awesomely creative collabs. But the brand’s newest collaboration is SO genius, SO organically perfect, that we’re kind of wondering what took so long for it to happen in the first place.
The British label is teaming up with No Doubt on a mini-collection of polos, sweaters, and jackets influenced by music and street fashion…in other words, two major inspirations that both groups clearly share. The capsule will include classic Fred Perry styles like the slim fitting collared shirts and v-neck knits, but this time expect details like punky tartan plaid and Reggae red, green, and gold piping. Considering they’ve been fans of the company since the very beginning, consider No Doubt for Fred Perry an extension of the band’s own uniform.
As Gwen put it, “Fred Perry is a classic inspiration that has been part of our style since the beginning.” She’s not even exaggerating. They’ve been sporting the label onstage, offstage, and in music videos since preeetttyyy much Day One, and now we can finally get the identical look for ourselves when the collab hits stores early next year. Who says punk and prep have to be mutually exclusive?!